Local SEO for Construction Businesses in the UK
Get Found by Local Customers Searching for Builders, Contractors & Tradespeople in Your Area.
At BuildersBranding, we specialise in Local SEO for the construction industry. Whether you’re a roofer in Birmingham, a builder in Leeds, or a plumber in Manchester, we help you appear at the top of Google when people in your area search for your services.
What’s Included in Our Local SEO Services
We offer a complete Local SEO package designed specifically for construction companies and local trades
Google Profile Setup
Local Keyword Research
Local On-Page SEO
Local Content Creation
Review Strategy
Local Listings
Map Pack Optimization
Monthly Progress Reports
Why Local SEO is Essential for Builders & Contractors
Over 90% of homeowners and businesses search for contractors online — often by typing things like:
- Builder near me
- Loft conversion expert London
- Roofer in Glasgow
Without strong local SEO, you’re invisible to these high-value leads. Here’s why it matters:
Appear on Google Maps & Local Searches
Attract High-Intent Local Clients
Build Local Trust Through Reviews
Generate More Calls & Quote Requests
Stay Ahead of Local Competitors
Our Local SEO Process
We keep it simple, transparent, and results-driven.
1.
Free Local SEO Audit
We review your current visibility, keywords, and competition.
2.
Local Keyword Research
We identify search terms your potential clients use — specific to your service & location.
3.
Google Profile Optimization
We fully optimize your Google Business Profile (GBP) — content, services, categories, and images
4.
On-Site Local SEO
We optimise key pages with local keywords, location tags, and schema markup.
5.
Directory Listings & Citations
We list your business on top directories (Yell, Checkatrade, RatedPeople, etc.) with consistent info.
6.
Monthly Reporting & Improvement
You’ll get a full breakdown of rankings, traffic, and leads every month.
Ready to Grow Locally? Book a Free Call
Case Studies or Proof
Add this if you already have results from previous clients.
Results from Real Builders:
- London Roofing Co - Ranked #1 for “Roofers in London” in 60 days
- Manchester Build & Renovate – 140% increase in website leads
- Surrey Lofts Ltd. – Featured in the Google 3-pack for 6+ keywords
What’s Included
- Google Business Profile Optimisation – We set up or improve your profile with photos, services, FAQs, and more.
- Local Keyword Research – We find the terms your customers are actually searching for (e.g., “bathroom remodeler in Bristol”).
- On-Page SEO – We fine-tune your website content, page titles, meta descriptions, and internal links.